Seriously lacking on the posting-new-stuff-on-the-blog front but have been busy. Which is good.
April will see a bunch of work being delivered, the first of which www.emminternational.com is now live (yes I know its March).
As with all our sites, everything you see on this site is editable.
This means we can’t rip off the client everytime they want to update their own website.
EMM website design by Crush
Natalie spotted this scientific development on the BBC website
http://news.bbc.co.uk/1/hi/sci/tech/8574923.stm
We’ve decided we want one but couldn’t find it on Amazon….What gives?
We don’t half blab-on when we type and it isn’t necessary. Ernest Hemmingway claimed his best work was a story of sixwords.
For sale: Baby shoes never worn
Can you allow people to think for themselves or is your opinion too important?
Consider this list and the degree of trust you have in these people / organisations:
I for one do not implicitly trust any of these people, which is a significant and scary change in our civilization over the past twenty years.
Trust me….trust is, and will continue to be, the brand attribute of choice in today’s economy. But there is no quick fix and it cannot be bought. For those trying, expect deeply ingrained suspicion from marketing weary people who have terabytes of information at the click of a mouse.
Honest is unambiguous, so cut all the sales bulls**t, the marketing gimmicks, the clever strap line and the profiteering.
Quite simply a beautiful church – an iconic part of Chesterfield – but is it being let down by the local community?
Images of it are everywhere in Chesterfield, it attracts tourists and their money to the town, yet it is totally taken for granted.
Well not anymore, because Crush is on the case and we are going to help wake up Chesterfield to this gem that is the heart of our town.
If we achieve nothing but reduce the amount of drunken revellers weeing on the church on Saturday night it will be a step in the right direction. But we expect to do a whole lot more!
So please, if you live in Chesterfield, think about what you can do to help. Yes it needs money, but more than that it needs you become involved. Take your family to have a look, go on a guided tour, learn about its history, be proud of it and appreciate its magic. Then go tell others about it.
Because it is unique, it is beautiful and it belongs to us.
No, its not a SEO keyword trick (though I am sure it won’t do any harm).
Crush keeps winning website projects! Currently we have four / five on the go, all to be delivered in March. Busy, busy, busy (this post is getting repetitive).
I say four or five as we are waiting on quiet an exciting project to be ready for the Channel 5 Gadget Show!
I’ll keep you posted.
Hurrah!
Apparently we have won and completed some more work for Derby University, but I can’t tell you anything about it. Not because its top secret, but because its Natalie’s client, I haven’t been involve in it at all and she STILL HASN’T UPDATED THE BLOG!!
Anyway, keep the good work up Nat.
We’re excited. I think they are excited.
Crush Design are going to be taking a look at the interior design of the Pavements Shopping Precinct to make it beautiful again!
It was a wonderful and modern centre in its day. Let’s bring some of that magic back.
I have often advised clients to include some humanity in their corporate design and marketing. The theory being it positively influences customer behaviour by engaging with them on a more emotional level.
I recently read two articles that back this design hunch;
One, in the New York Times, describes an experiment in which a digital photograph of the patient was attached to the front of a number of the radiologist’s file. The result was these patients received a longer and more meticulous report.
A more obvious was example was one South African company’s attempts to boost their loan business. Using several variations of a mailer sent to 50,000 people they discovered that a photograph of a pretty lady in the design of the offer letter was as effective as a 5% difference in the loan interest rate in getting response from a male target audience – that’s a huge differential in the lending world.
Agencies have changed. These days it is impossible and daft to offer a genuine ‘full service’ with in-house staff. I reckon to offer a decent ‘full service’ you need at least ten specialists from web techies to graphic designers, planner and event managers.
We like the concept behind Pimento. It is run by some very cool people who know there shi…onions. But they accept that they aren’t best at everything. What they have instead of staff is a black book full of people who thay have worked with before and who they think are equally as cool, but at different stuff. (And we’re in their black book)
So this work isn’t ours its Pimento’s….if you get me.
